Perhaps the most difficult part about dieting is disciplining yourself. Sensei isn’t a new diet fad, it’s also a new method for enforcing your diet. Sensei transforms your cell phone into a personal digital coach. Feeling uninspired, maybe ready to give up? Sensei is there to steer you in the right direction. Sensei can be accessed via your phone, PDA or PC. Sensei offers customized meal recommendations, weekly shopping lists, fitness information and motivational messages. The Sensei technology is based on Social Cognitive Theory which promotes behavior change by addressing cognitive, emotional and environmental factors. That means that it can accommodate changes in a user’s meal plans. Currently Sensei is only available for AT&T and Sprint wireless customers.
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