Last September we reported on the Aexea KeyXpress USB Key that actually looked like a ‘key’. Well who knew the firestorm that would incur, blogging about what ended up being labeled a ‘crapgadget’. Just released today, the iamaKey and itsaKey ( unique names ) come in 4GB and 8GB capacities from LaCie and your eyes aren’t deceiving you – they look like real keys!. The third addition to the line is the the PassKey which is a microSD card reader. Designed by 5.5 Designers. The ‘keys’ are designed literally to look like metal keys you would use in a typical lock and each will fit nicely on to a key ring or in a pocket. The keys are made to be durable like its real counterparts, being able to withstand various conditions. The gold SIP connector on the iamakey is both water and scratch resistant. The LaCie iamaKey, itsaKey and PassKey can be used with both PC and Mac and are available now, starting at $9.99 at LaCie .