Shopping for holiday gifts can be very challenging - challenging on your wallet and it’s also challenging to figure out what’s the right gift to impress the important people in your life. Some of us start shopping early, some of us wait for days like Black Friday or Cyber Monday to jump on deals, some of us work hard to create personalized gifts, and heck – some of us even enjoy buying ourselves gifts. And why shouldn’t we! Buying yourself a gift means you won’t be disappointed by at-least one of the boxes that Santa has left for you under the tree. In any case, these holiday shopping habits have inspired American Express to create the holiday gifting personality program. The program is designed to help consumers discover out their inner “holiday gifting personality” as well as provide tips on how to better manage their money and spend smarter during the grueling holiday season.
In support of this program, AmEx has challenged me to find the perfect holiday gifts for my mom, my best friend, and my boyfriend. Using my American Express Gold Membership Rewards points – 150,000 of them! Needless to say, it was an offer I couldn’t refuse
. Over the next few days, I’ll be scouring the Membership Rewards site to find the perfect gifts for my friends and family members and telling you about the cool stuff I’m able to grab up by redeeming my rewards points.
Win $100 Retail Gift Card!
But that’s not all! We want to share some of the gifting love with our readers too. So in the spirit of discovering how you all shop for holiday gifts too, you’ll have a chance to win a $100 retail gift card courtesy of American Express! To enter, visit the American Express Facebook page and take the Gifting Quiz and discover your personality. Then let us know what type of gifter you are by including the result in the comments on this page. At the end of the contest, we’ll select one lucky reader (at random) to receive the gift card. As for me? According to the Gifting Quiz, I am a creative gifter – which is someone who strives to find that special one-of-a-kind-gift.
What’s Your Holiday Gifting Personality? Take the Facebook Quiz
Nearly three in ten U.S. consumers tend to wait until the last minute to do their holiday shopping and half don’t set a holiday shopping budget, according to an American Express Holiday Gifting Survey. Everyone has a certain personality type when it comes to holiday shopping – and now you can find out yours with the AmEx Holiday Gifting Personality quiz on Facebook. The featured personalities include:
- The Over Gifter – The one who always goes over budget and has no spending plan when shopping for the holidays.
- The Self Gifter – The one who gets distracted with all the great holiday sales and ends up buying gifts for himself/herself while shopping for others.
- The Big Ticket Gifter – The one who purchases big ticket items like a computer, camera, jewelry, etc.
- The Creative Gifter – The one who spends time and effort into making a one-of-a-kind gift for their friends and family.
- The Last Minute Gifter – The one who waits until the very last minute for their holiday shopping and always ends up with whatever is left on the store shelves.
Update 01/18/2011: Congratulations to our winners!
Marie D. of Rialto, California (@mariedenee)
and
Marylynn C. of New Brunswick, Canada (@jharsika)


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