We love their jeans and now I don’t have to leave my Facebook page to buy them. Express announced today the enhanced option to purchase products via the brand’s Facebook page. Guys and gals will be able to purchase the entire product catalog through a tab on its page. This is part of Express’ continuing effort to enable customers to browse and shop Express clothing wherever they are, while leveraging the power of its strong Facebook presence of over 800,000 followers. Facebook customers can leave feedback on items by “liking” pieces, posting comments, recommending to friends and posting purchases. Then we can go on Twitter and tweet about what we just did and Foursquare our couch. You see how all aspects of social media come together.
