iriver Story HD with Google eBooks Heads to Target

The iriver Story HD originally made headlines because of its impressive high resolution six-inch XGA (768 x 1024) E-Ink display, which contains 63.8% person more pixel than most other e-readers. Now the slick e-reader is finally making its way to the U.S.A., where it will be sold exclusively at Target. In addition, the iriver Story HD will also be the first e-reader to be fully integrated with the Google eBooks Platform. That is especially exciting, since the Google eBooks platform offers a catalogue of over three million free books, along with thousands of others for sale. Until now, Google eBooks has only been available on Android smartphone, tablet and iOS platforms or through the Chrome Web Store app.

The device itself is super lightweight and weighs just 7.3 ounces. It’s also powered by the speedy Cortex A8 chipset and promises a battery life of 14,000 pages, or up to six weeks on standby. The iriver Story HD also sports a SD card slot and USB 2.0 port for conveniently transferring documents  directly on to it. We’re especially digging its curved design, and two-tone coloring. With its full QWERTY, it kind of looks like a sexier version of the second gen white Amazon Kindle.

The iriver Story HD is priced at $139.99, so it’s poised to go head to head with the NOOK Simple Touch and third federation Amazon Kindle 3 Wi-Fi. Looks like the budget e-reader wars are really starting to heat up, and just in time for back to school season too.

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