Barbie Kicks Off Fashion Week with Fashionable Scavenger Hunt

So who is the best doll to kick off Fashion Week? Barbie of course!  From September 8th to September 15th, it is New York Fashion Week.

Specifically Mercedes Benz Fashion Week. Tomorrow when Fashion Night Out begins (the first official day of fashion week and an excuse to shop late at stores in NYC), arm yourself with your smartphone and a 2D code reader and visit designers: Alexis Bittar, Alice + Olivia, Loomstate, Rogan, and Tracey Reese. Once you get there, look for Barbie sized clothes with a 2D Code, scan it with your smartphone and you’ll be entered to win a FNO prize pack.

This contest is certainly for those who have a lot of free time on their hands. Because you’ll be running all over the city  to collect these codes, compounded with a few tasks you’ll have to do to enter before hitting the shops. The kicker is that the contest starts tomorrow at 2am and ends September 9th at 2am. We hope you can pull an all nighter!

Head on over to Barbie’s dedicated Fashion Night Out website for all the details and below is what you will win, if you are successful in this hi-tech Fashion Scavenger hunt.


Grand Prizes: There will be five (5) Grand Prizes offered, two for the Rogan Retail Location and one for each of the Alexis Bittar, Alice + Olivia and Tracy Reese Retail Locations, each consisting of the following:

Alexis Bittar: One (1) Gold Cuff (ARV $345), one (1) set of Pyramid Earrings (Approximate Retail Value (ARV) $245), and one (1) Liquid Collar (ARV $375). Total ARV of Alexis Bittar prize: $965.

Alice + Olivia: One (1) Bellini Boxy Cardigan (ARV $275), one (1) Box Pleat Leather Skirt (ARV $396), and one (1) Silver Gizelle Mary Jane Shoes (ARV $295). Total ARV of Alice + Olivia prize: $966.

Rogan: One (1) Komachi Sweater Dress (ARV $450) and one (1) Hiragana Peacoat (ARV $665). Total ARV of Rogan prize: $1,115.

Tracy Reese: One (1) Raspberry Bow Frock (ARV $388). Total ARV of Tracy Reese prize: $388.


Loomstate (at Rogan):One (1) Abenaki Sweater (ARV $225) and one (1) Shkani Short (ARV $125). Total ARV of Loomstate prize: $350.

Total ARV of all Grand Prizes available to be won: $3,784.00.

Runner-Up Prizes: There will be twelve (12) Runner-Up Prizes of one (1) FNO Tote Bag , one (1) FNO T-shirt, and one (1) Barbie Basics™ Doll (ARV $100 each prize). Total ARV of all Runner-Up Prizes available to be won: $1,200.00.

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