It’s not 2012 yet but the preparations for the London 2012 Olympic games are certainly well underway and Getty Images, the official photographic agency to the International Olympic Committee, has announced that it will shoot the games in 3D. This will be the first time in the history of the games that this technology is used and no, you won’t need any fancy glasses to view the photos.
Getty will be sending to London a handful of 3D-dedicated photographers to get the best shots possible, unleashing a whole new perspective and dimension in photographs taken for the most watched sports event ever.
In addition to their 3D offering, Getty Images will be giving Olympic enthusiasts instant access to this high quality content by uploading it to a dedicated site www.gettyimages.com/olympics within seconds of happening.
“Getty Images photographers will capture the very heart and soul of every emotion and action, enabling us to supply customers with the widest possible range of images to meet their needs – and the fact that we now have an additional 3D stills offering is testament to our mission to offer innovative, ground breaking content,” said Jonathan Klein, Co-founder and Chief Executive Officer of Getty Images. “The Olympic Games is the most respected sporting event in the world and has made an indelible impression in our collective memories with its visually rich history and Getty Images will help ensure this is once again the case at London 2012.”