The world needed another app development program like a hole in the head, but Spotify’s announcement that they are adding apps to their service actually makes a lot of sense. Spotify made their Spotify Platform announcement yesterday at their first ever serious press conference in New York City. But first, they started off by talking about just how successful Spotify has become.
It turns out that Spotify is currently the second biggest source of digital music income in the world, with 2.5 million paying subscribers. In September alone they added 7 million users, and there have been 500 million playlists created since July alone. They credit a whole lot of this growth to Facebook and the way Facebook has allowed their users to easily share playlists with their friends. Playlists are indeed the new mix tape.
But lets face it, with strong competition from services like Rdio, Spotify does need to innovate to stay ahead, and the announcement for their new Spotify platform is what will likely give them an edge over the competition.
This new platform is open to all developers, and it’s only the beginning, but they already have a seriously impressive line-up of available apps. For example, the Last.fm app lets you share the music you’re listening too and discover new music in one of the biggest music communities in the world. The Tunewind app can show you the lyrics of the song that you’re listening too, as it plays – karaoke style. The Songkick app lets you buy concert tickets for concerts happening near you. You can also use it to see prior set lists at recent contests, and even create instant playlists based on those playlists. Meanwhile, the RollingStone app offers an editorial voice for your music.
All of these apps are more or less just a click away in your browser, but having them integrated right within Spotify’s desktop app gives us more reason to never leave Spotify. It also offers opportunities for people to discover services like Songkick or Tunewind, which they might have otherwise never used. All, in all, this integration makes a ton of sense. Best of all, these apps will be available to both free and paid subscribers.
Rdio, you’re up.