After lots of success in Europe, Ford first introduced the Fiesta to the U.S. back in 2010. Since then the Fiesta has risen amongst the car ranks to become the top non-hybrid conquest vehicle for Ford and the best selling subcompact car globally. Three years later, the Fiesta has been refined and updated to be a lot more than just an economical CUV.
To that effect, the 2014 Fiesta has been redesigned with a sleeker and sportier look that bares a family resemblance to the Ford Fusion. Ford has also added more sound absorbing materials to the car to ensure a quieter drive. There is also plenty of leg room for passengers in the front, and adequate room for passengers in the back.
When it comes to fuel efficiency, the 2014 Fiesta will get you 30 city mpg, 41 highway mpg, and a 34 combined mpg, further making it enticing for your wallet.
We took the 2014 Fiesta SE for a test drive around the Jersey Shore and were impressed with the amount of performance it packs for such a compact vehicle. The car impressed with good pickup, fine control on curves, and a pretty smooth ride. In particular, the SE and titanium models offers an automatic transmission package with a sport mode, as well as a select shift mode.
We especially enjoyed using the latest generation of the SYNC with MyFord Touch system which can be configured now with a 6.5″ touchscreen in the Fiesta. The user interface here is one of the easiest-to-navigate infotainment systems we have operated in a vehicle to date, which ultimately means less distractions on the road. And it packs in just about every thing you could ask for – that includes voice commands, SIRIUS radio, HD radio, USB ports, an SD Card reader, a CD player, and smartphone connectivity.
The Fiesta is geared towards millennials, and between its fuel efficiency, the latest generation of the SYNC with MyTouch system inside, and other techie options like remote keyless entry, the millennial appeal is quite clear. That said, the Fiesta is also a great car for a first time car buyer and for teen drivers, especially since parents will be attracted to the MyKey option which lets them limit speeds and implement other safety controls.
Pricing for the Ford Fiesta begins at an affordable $14,795 and there are several fun colors to choose from for the vehicle, including a blue candy metallic tint clear coat that we’re particularly fond of. It’s also worth noting that the 1.0-litre EcoBoost engine will be for the Ford Fiesta sometime in the second half of the year, which is pretty soon, so buyers interested in the Fiesta might want to hold out for it.