How can Bowers & Wilkins improve their high-powered P3 headphones? Well, besides making the earcups bigger (they haven’t), they can make them available in a bright, bold red (they have).
The lipstick-red Bowers & Wilkins P3 Headphones won’t be yours just yet – they’ll officially be hitting stores in October. They’ll join the white, black, and blue versions of the foldable, low-profile headphones already on the market. And hey, October is great timing – rig a couple of devil horns up top, and you’ll be having a sonic Halloween this year.
When the red P3 headphones hit stores in October, they’ll still be available for $200, like the other colors, so you won’t have to pay a style premium.