Tory Burch has been interested in fitness trackers and smartwatches for a while — she’s had a long partnership with Fitbit, including a new line of bracelets for the Fitbit Flex earlier this year. This year’s she going in even deeper by coming out with her own line of smartwatches in partnership with Fossil!
Forget the image of a smartwatch that’s in your head, though — you won’t find a super tiny touchscreen on these. The new $250 ToryTrack smartwatches are called hybrid smartwatches, and they’re the best of both worlds — the elegance and style of an analog smartwatch combined with convenient connected and fitness tracking features. We’ll take a look at some of those features while taking you through all the looks available in the new collection!