Do you know what I despise about entrepreneur content, whether it be books or articles? More often than not, this type of content promises to help entrepreneurs succeed, when in reality it’s glorified glossed over fluff that leaves you going ok, well…what did I just read and how is that even going to help me help myself?
Things that are supposed to pertain to giving you business direction end up lacking depth or anything actionable that you can take away and apply. It’s like opening up a beautifully wrapped box and there is nothing inside. It’s empty. The presentation was nice but…you got nothing and you specifically came for those boxed up tips that aren’t so easy to just go out and find all on your own!
Raise The Bar Change The Game is the first thing I’ve read that gives you a complete plan and all you need to do is fill in the blanks as they apply to you. The neat thing is it doesn’t matter what industry interests you: the advice from cover to cover is applicable to anything you could possibly want to do.
Brian Marcel, the author of Raise The Bar Change The Game, is absolutely a tech guy. And yet, he does an amazing job of explaining his life and his company and all of his technical talking points in a way that is completely and utterly relatable. Brian blew me away with his book. He is definitely the only person alive that can make explaining the history of barcodes intriguing, and he has a lot of really neat tech content sprinkled in here too.
He goes about telling his personal and professional stories on his path to success so eloquently and so down to earth at the same time. It makes you feel like you’re meeting with a sagacious mentor who wants nothing more than to help you see your very own attainable path to success too.
The way he has written this book makes it a real page turner if you crave the knowledge for building something sustainable. Brian is ridiculously accomplished, and yet his whole tone is so consistently kind and constructive. His whole outlook is so positive and inspiring.
Brian tells you that you need to have a game plan before you launch your business. He doesn’t just stop there though. He proceeds to give you actionable advice on how to develop that plan. Brian even has a business plan cheat sheet that is really unique and effective for getting you as close to launch as possible.
Brian tells you that you need to make good hires. He doesn’t just stop there though. He then gives you a list of qualities to look for, how to source talent, what questions you should ask potential employees, and what you should focus on when considering if they should be a good fit.
Another thing I have to point out is I love the way Brian structured this book. It’s broken out by chapters such as how to focus on profits, how to increase your revenue, how to grow your business through networking, and even what to do when things go wrong.
After Brian wraps up a chapter, which is always chalk full of what you need to actually work on, he ends the chapter with the lessons he has learned that pertain to the topic, in addition to a list of questions for you to answer to help give you even more direction and clarity.
Brian is brilliant. His book is brilliant. Raise The Bar Change The Game absolutely earned a spot on my shelf, and it deserves a place on yours too if you’re serious about putting in work and making your own business happen.
This is also something I’m going to be purchasing for friends who want to be entrepreneurs but aren’t quite sure how to get there and for friends who already launched their businesses because there is a wealth of knowledge in here for anyone at any stage. Get it here. You won’t be sorry.
Bre is a female millennial go getter residing in New York. One part entrepreneur, one part geek, she obtained her degree in Textile/Surface Design from The Fashion Institute of Technology.
She has held some exciting roles in both fashion as a designer working for brands like Victoria’s Secret and Henri Bendel, as well as in ad tech working for publishers like Ziff Davis.
Today she operates her own luxury label Bre Avery, along with Chip Chick Media which reaches millions of women each month.
Bre is passionate about teaching women how to build a business and be an entrepreneur, in addition to keeping her readers informed of the latest technology trends and exciting products to improve their lifestyles.
You can send Bre a message here.
Chip Chick was provided with this product for free, in exchange for our honest feedback. All thoughts and opinions expressed are our own and not influenced by the company and/or its affiliates in any way.