She’s Using Her Eyebrows To Raise Awareness For Women Being Able To Wear Whatever Makeup They Want
This TikToker is gaining momentum on her quest to normalize range in the picky beauty industry, and she’s gained a massive following who agrees with her mission.
Sammie Jo posts videos with her eyebrows over-lined in black to an extreme with an important message for viewers; “me not giving into society’s standard of beauty and trying to send a message to women and young girls.”
One commenter on her video pointed out a message that should be obvious to makeup users but has somehow fallen through the cracks.
She wrote, “Makeup is an art form which is frowned upon if it’s not to the modern-day standards!!”
Sammie Jo has dubbed her movement “Beauty Redefined Or We Suffer,” or B.R.O.W.S. for short.
She even posted a video about the hypocrisy of women who say they support others yet continue to tear them down for their looks. She captioned one video, “It’s always girls support girls until you have big brows and wonky teeth.”
The creator is dedicated to taking power away from the idea of “bad eyebrows” or other features on women, whether they are natural or creatively enhanced with makeup.
It’s clear from the comments on her videos that followers are finding strength and self-confidence through her B.R.O.W.S. campaign, and she even made a video compilation of selfies that fans sent in.
TikTok; pictured above is Sammie Jo
Sign up for Chip Chick’s newsletter and get stories like this delivered to your inbox.
She captioned this video with an empowering message; “We are the ones who define beauty.”
One participant wrote in the comments, “Thank you for letting me take part in such an amazing movement.” Another praised the video for showing that every face and person is different, making them beautiful.
Sammie Jo’s mission goes beyond helping women gain confidence in their beauty; she is also an advocate for supporting domestic violence victims.
She created a GoFundMe to raise money for the Women’s Aid Federation of England and put the link in her TikTok bio to spread the word. This creator walks the walk and talks the talk to liberate women both physically and mentally.
To support her fundraiser, check it out on GoFundMe.
If true crime defines your free time, this is for you: join Chip Chick’s True Crime Tribe.
More About:Human Interest