Any anxiety about Nintendo being able to stay independent in the world of video games is gone. Since launching in March, the Nintendo Switch has sold at least 10 million units — and that number is from mid-December, before the full holiday shopping numbers have been added. The Switch’s predecessor, the Wii U, only sold 13.5 million units ever!
What went so right for Nintendo with the Switch? Turns out, the Switch was the missing piece in video games that we never knew we were missing — something that Sony, Microsoft, PC gaming, and mobile gaming couldn’t provide. Nintendo has always been known to forge its own path instead of trying to match what competitors are doing, and they’ve never done that more effectively than they have with the Switch. Here’s why!