Tell Your Story
We’re in the “information economy” babes. Information is a burden, not an advantage. Everyone is up to their eyeballs in information and data. Most business people only see data and numbers, they can’t tell a story and that’s what’s going to hurt. You learning how to tell a story, sets you apart.
Why are TED talks so popular? They tell a story, and that’s what people want. Why do some advertising campaigns get popular? They tell a story, they have a message. People want to hear your story, so learn how to tell one.
People’s eyes usually gloss over when you give them information. People get excited when you tell them about you and what you do and how that can benefit them or fit into their lives.