We’re Breaking Down What The Cold Girl Makeup Trend On TikTok Is, Along With How You Can Recreate The Look

arhar - stock.adobe.com - illustrative purposes only, not the actual person
arhar - stock.adobe.com - illustrative purposes only, not the actual person

If you’re into beauty, then you’ve probably come across the “summer glow” makeup look that goes around TikTok each year.

But did you know that winter has its own “glow” now? Trending on TikTok this winter season is the “cold girl makeup look” that can turn you into an ice princess with a few helpful makeup tips.

The cold girl makeup for this season isn’t about piling on the products. It has a very simplistic, natural-looking finish. TikToker @zoekimkenealy created a step-by-step tutorial for looking like you’ve been out in arctic weather.

“There are ways you can do your makeup to make people feel things, like give them serotonin, like a Hallmark movie,” she said. “Today, we’re making ourselves look cold.”

The look can be completed with a few simple steps to get that natural, icy glow. She takes viewers through the specific products needed for the look.

First up– mattifying powder.

“Getting rid of any glow, we want a perfectly matte, blurred face,” she demonstrated. “And now I’m going in and layering these pink and orange blushes.”

Although she opted for pink and orange hues, you aren’t limited to those two colors.

“You can use whatever blush you want,” she explained. “Give yourself a blushed mustache and a blushed nose.”

arhar – stock.adobe.com – illustrative purposes only, not the actual person

Once you’ve finished giving your face some of that rosy-cold color, it’s time to go back to the powder. The idea here is to achieve a simple, natural, and blurry look.

“Saving the day with some setting powder–it just makes it look so realistic,” she said while applying power to her face on camera.

In terms of a lip color to complete the entire look, she said the more basic it is– the better.

“Now you use whatever basic b**** fall lip you want,” she demonstrated. “I’m using the pumpkin spice shade in the Velvet Blur Stick by MAC.”

The eye look is what brings the entire thing together. And, once again, simplicity is key.

“Full glam out the door–let’s keep the eyes very simple, very humble,” she said. “Just using a traditional brow pencil, nothing too trendy–no soap brows.”

The final result is a winter glow that looks like you’ve been spending hours in the cold shoveling snow. If you live in a tropical climate but want to feel more wintery, then this might just be the makeup trend that you’re looking for.

Or–an easier method for northerners–you could just spend a few hours actually outside in the cold weather and skip the whole process.

@zoekimkenealy

#greenscreen I think this is my favorite TikTok I’ve ever made even tho I felt so basic going outside and taking selfies with my Starbucks it was also the highlight of my day hehe it’s Makeup for serotonin feels and hallmark movie time! It’s the im cold it’s winter and the holidays and fall makeup look tutorial. #wintermakeup #fallmakeuplook #coldmakeup #maccosmetics #benefitcosmetics #makeupforever #wintermakeuplook

? august – Taylor Swift

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